Management

Martin Dräger

DSG Director Martin Dräger Martin Dräger is a founding partner and CEO of DSG and
its two viral communication units - DSG Consulting and
DSG Media.

After completing his studies in design-engineering an extended stay in the U.S.A further shaped Martin Dräger's conceptional skills in the field of internet communication. During this time he had frequent project management and advisory group engagements for numerous well-known clients

Today he leads a team of developers, consumer psychologists, and new media marketing specialists. In close collaboration Martin and his team develop advanced strategies for viral brand and product-campaigns, that circulate successfully in social networks.